One big distinction is the screen size. Mobile phone will normally have much smaller dimensions than desktop, suggesting that the exact same designs will not necessarily work as effectively.

There are two ways to get around this issue. One is by utilizing a different ‘mobile site’ that will deal with mobile devices particularly. Another is to use responsive design, which implies your site will alter dynamically to fit the display it’s being seen on. Responsive style is by far the more effective method and has numerous advantages over other strategies– being viewable on a much wider series of gadgets for instance and is the route we go with our clients websites.

Mobile web design also means considering the practical considerations of a mobile website. Touch user interfaces for example will always be different from point and click interfaces- sometimes making menus inoperable. Other components like Flash animations simply will not load on mobile devices and need to be dropped entirely. Page load time optimization is always important with any site however it ends up being even more important when a mobile user is seeing your site through their smart phone.